More than a decade ago, Sugiarto started Scuto with a simple idea and a small operation, yet the response grew far beyond what he imagined. As more franchise partners joined and the brand reached new cities, the challenge was no longer about finding demand. It was about keeping the experience consistent when so many hands were involved. Many founders know this turning point well: early momentum is exciting, but also exposes parts of a business that need a stronger foundation.

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That realization led Sugiarto, Hendry, and Hendra to rethink how Scuto should operate. They realised that some things had to be held closer to protect the quality they cared about, while still giving the business room to grow. Balancing franchise partners with company-owned outlets became a way to hold both flexibility and control. It was less about expansion and more about making sure the business stayed true to what they wanted it to be.

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In this process, KarmaClub worked with the team to design a financing setup that let them open new outlets without putting pressure on their day-to-day cash. This gave them the breathing room to focus on how each location should run, from the small details to the service people rely on. The openings in Cengkareng, Depok, and Medan came from this way of expanding, one step at a time.

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Scuto’s journey shows that a business grows well when the people behind it protect what matters, not just when they move fast. For the owners, the aim has always been to build something that lasts. And for us at KarmaClub, supporting them simply means standing beside their decisions and helping create the space for those decisions to hold.